Each year, the October’s Breast Cancer Awareness Month represents an opportunity to educate and raise public consciousness about this disease that is so prevalent in our society.
Last October, Apple Auto Glass, Broco Glass and Speedy Glass, including the Nelson location at 323A Nelson Avenue, partnered with the Canadian Cancer Society to support women in their community living with breast cancer through the Drive Pink Campaign.
Teams from 58 service centres of Apple Auto Glass, Broco Glass and Speedy Glass across British Columbia contributed to the campaign by collecting donations through their activities.
These Belron banners donated $2 for every pair of wipers sold. Considering the current situation and all the challenges related to this year, the participating stores were thrilled to donate $4,500 in support to the Drive Pink Campaign.
They were able to partner with Trico, the wipers supplier for all three chains, who graciously agreed to match the donation, totaling the sum of $9,000.
An important campaign for a serious disease Breast cancer is the most commonly diagnosed cancer among Canadian women.
About one in eight women will develop this form of cancer in their lifetime and one in 31 will die from it. In the past years, the Canadian Cancer Society has invited vehicle service centres across the country to raise funds that are used for ground-breaking research and services that help women and their families cope with the disease and live their lives more fully.
“In one way or another, we are all affected by breast cancer. For us, it is natural to contribute in any way we can to this cause that is close to our hearts,” says Fernando Pierri, Director of Operations for Belron.
“Every year, we take pride and joy to contribute our own way to the breast cancer research, services, screening education and awareness work. This year, even though the campaign was held in a time of a pandemic, which is undoubtedly a more difficult time for many, we were happy to be able to surpass last year's donation.”
Photo Caption: The staff at the Nelson Speedy Glass joined in on the promotion to help raise the sum of $9,000 toward fighting Breast Cancer. — Submitted photo