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Live Your Dreams Actively

Lauren Penfound
By Lauren Penfound
February 26th, 2021

Unless you’ve been living off grid for the last two decades, you’ve heard the term craft beer used to describe the elixir produced by a small brewery in a non-mechanical way.

But have you ever heard the term craft gear?

It’s used to describe the clothing, equipment, and accessories created by the locals who ride, shred, paddle and play in the majestic wilderness the Kootenays have to offer.

Jena Renwick is one of those makers whose company, LYDA Collective — Live Your Dreams Actively —  has been providing functional yet fashionable gear to the mountain bike enthusiast for the last three years.

Check out as Lauren Penfound profiles Nelson’s own Jenna Renwick in latest edition of the Daily Dose.

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