Coldest Night Toques Around Town
By Contributor
Local businesses have been getting a head start on supporting this year’s Coldest Night of the Year Walk, by wearing Coldest Night toques to work for the day.
“It’s been a great way for local businesses to get involved and show support for this event, without having to provide a financial donation or prize. We are grateful for the many contributions our businesses make to different causes throughout the year and we thought this would be an easy ask,” shared Kate Nott, Team & Walker Recruiter.
With nine local businesses wearing toques to work, including: Hume Hotel, Hume Liquor Store, Best Western, DeVito’s, Gerick’s, Strutters, Valhalla Pure, Wait News, & Oso Negro, they’ve helped create a buzz around the walk.
The staff at the Hume Liquor Store not only wore the toques for the day, but asked if they could wear them for the week and decided to change their tip jar into a donation jar for the walk.
“These local businesses help us start or continue conversations around the walk in the weeks leading up to the event. Simply wearing the toques is a visual reminder to our community members that the Coldest Night of the Year Walk is coming and that we’d like them to join us!” reminded Nott.
Nelson is currently ranked 21st for the number of teams participating this year and 22nd for the number of walkers, across the nation! There are 121 communities walking together across Canada on Saturday February 24th.
