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Cottons Clothing becomes exclusive retailer for Echoes in the Attic

Nelson Daily Editor
By Nelson Daily Editor
March 9th, 2011

Cottons Clothing Company has become the exclusive Kootenay retailer of Echoes in the Attic, a Canadian company that rescues landfill-bound fabrics every week and remakes them into chic fashion and home accessories.

Located on Baker Street, Cottons Clothing Company has been in the fashion business for the past 23 years and specializes in natural fibre clothing made from cotton, silk and bamboo, among others.

The store also has an earth-friendly ethic, which is why owner Noreen Lynas decided to start carrying Echoes in the Attic products.

“Echoes has a fascinating story,” Lynas said.

“It was started five years ago by Laura Jennekens who was being treated for breast cancer at the time and needed something to keep her mind off her illness.”

Jennekens had worked in the interior design industry previously and was disheartened by all the waste of beautiful fabric and so decided to create a company that transforms all that leftover material into funky handbags, totes and computer bags, said Lynas.

Each bag is designed when ordered to ensure its uniqueness.

“We decided to carry Echoes in the Attic because we believe strongly in supporting Canadian designers who have an environmental awareness and a unique product,” Lynas said.

Cottons Clothing Company has also taken on three new Vancouver-based lines in recent months including Echo Rain, Dish Jeans and Refurbished, a jewellery line made of recycled or reclaimed silver.

Both Dish Jeans and Echo Rain have been causing a stir lately in the fashion world, the latter because of its “Eco Apparel” made of such environmentally friendly fabric as bamboo, lyocell (wood pulp cellulose) and wool and its raincoats that are constructed of a minimum of 90 per cent recycled polyester.

As for Dish Jeans, their new “Desi” line is expressly built for real women with real curves and boast “no bag/no sag” properties.

“We cater to everyone, whether they’re young or young in spirit,” said Lynas. “We are a small store with a big heart and we have a wonderful store greeter: Izzy the cat.”

Aside from retail sales, Cottons is also the only associate store in Nelson for Black and Lee Tuxedo rental.

For more information about Cottons Clothing Company, log on to www.cottonsclothingcompany.ca.

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